MacBook Air Ways

If the looks alone don’t pull you in, then perhaps an all aluminum unibody chassis, turbo graphics, 128 Gig of solid state (flash) storage, 6 cell/7 hour integrated battery, a dual core cpu, 13″ view, and Mac/OS… in a 3lb – three quarter inch form factor.  A quick scan of the Apple MacBook site shows a base price of 15 big ones, and you’ll pay more for the flash storage and the faster cpu versions.

So why is Apple able to get twice as much dinero per unit for comparable Intel powered laptop pc’s, than the hoard of Windows hardware makers have ever been able to get with any version of Windows on their Intel-laptop?   A rhetorical question when you consider it can only be 2 things… Mac/OS and Apple user experience.

I wouldn’t want to start a debate over whether Mac/OS plus Apple support is worth twice the price of laptops with Windows on them.  But there is no question that a laptop which can actually be used throughout a whole day of travel may be worth whatever price tag Apple cares to put on it.  Will be interesting to see what the rumored $800 tablet will look like, but hard to say if they can have near as much success with it as apple has enjoyed with the iPhone/Pod and MacBook craze of today.

Less than an inch thick and under 3 lbs?!?

Of course I will be checking out the air mackie next time I pass an Apple store.  With as many windows machines that I’ve  paid $1500 for over the years (although mostly the early years ), I have this feeling that the Air Mac might feel like a bargain compared to any Windows laptop we’ve all been schleepping around for decades it seems.